Thursday, October 4, 2007

Entertaining Architecture


The Institute for Sound and Vision located in the MediaPark of Hilversum, Amsterdam is a monumental and playful design. MediaPark is the location of the audio-visual multimedia industry in the Netherlands, the creative center for Dutch entertainment.The brainchild of Neutelings Riedijk Architects the building was completed in 2006. The Institute for Sound and Vision consists of 5 levels underground and 5 levels above ground. Upon entering the building you cross over the five story deep canyon that holds the history of the Dutch radio and television history, the lowest level being the oldest archives. Above ground the media museum and offices occupy the cube along with a large atrium. The exterior of the building is worthy of special mention. Designed by graphic designer Jaap Drupsteen, the facade is clad with colored glass panels etched with famous scenes from Dutch television history. The Institute for Sound and Vision is a visual feast for the eyes of a student architect.

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